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Tag Archives: printing
Quality book printing and binding for self-publishers.
Writing well is difficult. Transforming the words you’ve written into a beautiful, high quality book is easy! Writers who wish to self-publish a book have an outstanding printing and binding resource. For over fifty years, the friendly professionals at Allegra … Continue reading
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Tagged authors, blogging, books, creativity, fiction, printing, publishing, self-publishing, writers, writing
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Free marketing consultation for your business.
Does your business or organization require a comprehensive marketing analysis and makeover? The experienced professionals at Allegra Marketing – Print – Web – Mail, San Diego would be pleased to help you. Learn how you can achieve your business goals … Continue reading
Posted in Uncategorized
Tagged advertising, business, direct mail, entrepreneurs, management, marketing, printing, promotions, sales, san diego, small business, success
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Take a tour of your local print shop!
Here’s a great idea. Ask for a tour of your local print shop! Printers are usually happy to show prospective or existing customers the workings of their facility. Exposure to every aspect of printing–from graphic design, to the offset printing … Continue reading
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Tagged artists, bindery, books, business, business printing, graphic design, printers, printing, self-publishing, writing
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The difference between flyers, handbills, leaflets, brochures and pamphlets.
One interesting aspect of the modern English language is its abundant vocabulary. Often several different words can be found to express one idea or thing. But this can create confusion. What exactly is the difference between flyers, handbills, leaflets, brochures … Continue reading
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Tagged advertising, brochures, business, flyers, marketing, pamphlets, printing, small business, trade shows, writing
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The best material for a sign, exhibit or poster.
Which material would work best for your sign, exhibit or poster? There are several types of board that can be used for directly printed or mounted graphics. Foamcore, Ultraboard, Gatorboard, Plasticore… The names sound very similar, so what makes each … Continue reading
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Tagged advertising, art, artists, business printing, commercial printing, large format, posters, printing, signs, trade shows
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San Diego’s Wangenheim Room and the history of printing.
San Diego’s downtown Central Library contains a wonderful collection that traces the history of book making. Visitors can venture up to the third floor and enjoy the beautiful and historic Wangenheim Room, which is open to everyone. Displays include rare … Continue reading
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Tagged binding, books, education, history, libraries, paper, printing, publishing, san diego, writing
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Save time and money with digital printing.
Like other digital technology, digital printing has greatly advanced in recent years. Today’s high volume laser or inkjet printers can now produce very high quality full color or black and white prints at a fraction of the cost of traditional … Continue reading
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Tagged books, business printing, commercial printing, digital printing, direct mail, offset printing, printers, printing, publishing, technology
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The best color combinations for a sign.
Visibility is the most important element in outdoor signage. Signs, banners, posters and other graphics meant to be easily seen and understood at a distance should use a simple, contrasting color scheme that stands out clearly. According to the Outdoor … Continue reading
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Tagged advertising, art, artists, banners, business printing, color, graphic design, posters, printing, signs
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Often overlooked places to advertise.
The opportunities to advertise your business are numerous. In addition to the usual media, your company’s ads can appear in more unusual places that you might overlook. These include: –Pedicabs –Taxis and airport shuttles –On buses, at bus stops or … Continue reading
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Tagged advertising, business, creative marketing, entrepreneurs, marketing, media, printing, signs, small business, writing
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Allegra San Diego announces merger with Billeigean.
Allegra Marketing – Print – Web – Mail, San Diego is pleased to announce their merger with Billeigean Printing & Direct Mail, effective December 20, 2012. This merger combines the unique strengths of both companies, providing customers with a broader … Continue reading
San Diego Business Printing 