How to find media outlets for a marketing campaign.

Do you want to grow your business? Are you contemplating a marketing campaign using local media, but don’t know where you might advertise?

To find useful information on prominent local media outlets, check out the following:

–Wikipedia.org offers information on print and broadcast media per city/metro area.

–Mondotimes.com covers newspapers, magazines, radio and TV stations in most major markets.

–Chamber of Commerce sites often list major media outlets.

–City websites often have a section dedicated to a review of local media.

We all know it’s not smart to make ineffective investments. So how do you get the most bang for your advertising dollar? To research the price to performance ratio of various media types, you can check out:

–Web Marketing Association at webmarketingassociation.org

–Direct Marketing Association at the-dma.org

–American Teleservices Association at ataconnect.org

–Constant Contact Email Marketing at constantcontact.com

–Newspaper Association of America at naa.org

–Magazine Publishers of America at magazine.org

–Yellow Pages Association at buyyellow.com

–Radio Advertising Bureau at rab.com

–Cable Television Advertising Bureau at onetvworld.org

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